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A Single Typo Shouldn’t Cost You a Sale
A shopper types “running shos” and gets nothing back. Another types “red waterprof trail runners under $150” and hits the same wall. Both knew what they wanted.
Traditional site search relies on exact keyword matching, leaving shoppers stranded at “0 results found” screens.
Gladly understands what shoppers mean, typos and all. Instead of a dead end, they get products that fit what they asked for and a conversation that keeps them shopping.
